Component 1
- A1 Size and features of SMEs
 - A2 Markets, sectors, models and industries in which enterprises operate
 
Component 1
- A3 Aims and activities of enterprises
 - A4 Skills and characteristics of entrepreneurs
 
Component 1
- B1 Market research methods
 - B2 Understanding customer needs
 - B3 Understanding competitor behaviour
 
Component 1
- B4 Suitability of market research methods
 - C1 PEST (Political, Economic, Social, Technological) analysis
 - C2 SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis
 
Component 1
- Coursework Submission
 
Component 2
- A1 Choosing ideas for a micro-enterprise
 - A2 Plan for a micro-enterprise
 


